Reefnook is committed to respecting your privacy and recognizing your need for appropriate protection and management of the personally identifiable information you share with us (the phrases "personally identifiable information" or "personal information" mean any information by which you can be identified, such as your name, address, telephone number, etc.). The purpose of this Privacy Policy is to inform you what personally identifiable information or personal information we may collect from you when you visit our web site, how we use such information, and the choices you have regarding our use of, and your ability to review and correct, the information. This policy applies only to users accessing our web site from the United States.
As a part of our commitment to your privacy, Reefnook supports and adheres to the guidelines and practices adopted by the Direct Marketing Association's "Privacy Promise to American Consumers." We have agreed to: (1) provide customers with the notice of their ability to opt out of information rental, sale, or exchange with other marketers; (2) honor customers' requests not to share their information with other marketers; and (3) honor customers' requests not to receive mail, telephone, or other solicitations from affiliated companies.
In general, you can visit many of our web pages without telling us who you are or revealing any personal information about yourself. We may track the Internet domain address from which people visit us and analyze this data for trends and statistics, but individual users will remain anonymous, unless you voluntarily tell us who you are.
There may be times (such as when you purchase or order a product, subscribe to a service, register to receive our newsletters or to participate in contests, sweepstakes, or promotions, etc.) at which we ask you to provide certain information about yourself, such as your name, billing and/or shipping addresses, telephone number, email address, and credit card information. We also maintain a record of your online product purchases. Whether or not to provide such information is completely your own choice. But if you choose not to provide the information we request, you may be unable to purchase products or access certain services, offers, and content on our web site.
We use the personally identifiable information you provide for internal purposes, such as confirming and tracking your order, subscription or registration, analyzing trends and statistics, informing you of our new products, services, and offers, and providing you with information from and about affiliated companies. Credit card information is used only to process your order when your order is ready to ship. From time to time, we might establish a business relationship with other persons or entities whom we believe trustworthy and whom we have asked to confirm that their privacy policies are consistent with ours. These are known as our Marketing Partners. In such cases, we might share and cross-reference information, including personally identifiable information about you, which will enable such persons or entities to contact you regarding products and services that may be of interest to you.
To serve you better, we may combine information you give us online and over the telephone. We may also combine that information with publicly available information and information we receive from or cross-reference with our Marketing Partners and others. We use that combined information to enhance and personalize your shopping experience with us, to communicate with you about our products and events that may be of interest to you, and for other promotional purposes.
We may contract with companies or persons to provide certain services, including credit card processing, shipping, data management, promotional services, etc. We call them our Service Providers. We provide our Service Providers with the information needed for them to perform these services. We also ask our Service Providers to confirm that their privacy practices are consistent with ours.
Although unlikely, in certain instances, we may disclose your personally identifiable information when we have reason to believe that it is necessary to identify, contact, or bring legal action against persons or entities who may be causing injury to you, to Reefnook, or to others. We may also disclose your personally identifiable information when we believe the law requires it.
Our web site uses "cookies." A cookie is a small amount of data that is sent to your Internet browser from a web server and stored on your computer's hard drive. Generally, we use cookies to remind us of who you are. You can generally set your browser to not accept cookies or to notify you when you are sent a cookie, giving you the chance to decide whether or not to accept it.
When you provide us your email address, we may send you emails necessary to process your order or respond to a request. For example, after you place an order at Reefnook, you will receive an email confirmation of your order, and in most cases an email with order shipment tracking information.
It is our intent to send you promotional email (our Email Newsletter, product promotions, and "you may be running low" reminders) if you provide us with an email address. It is your choice to elect to receive these e-mails. If you have chosen to receive these but want to discontinue them, instructions on how to unsubscribe are included in each promotional email we send. You may also unsubscribe from all of our promotional mailings by sending an email to info@reefnook.com.
Asking to be removed from Reefnook's Promotional E-Mail List will not prevent you from receiving e-mail communications relating to any online order you place at Reefnook or other operational e-mail communications.
Our web sites may contain links to web sites operated and maintained by third parties, over which we have no control. Privacy policies on such linked sites may be different from our privacy policy. You access such linked sites at your own risk. You should always read the privacy policy of a linked site before disclosing any personal information on such site.
From time to time, we may use customer information for unanticipated uses not previously disclosed in our privacy notice. If our information practices change, we will post these changes on our web site. We encourage you to review our privacy policy periodically.
To help us improve our privacy policy and practice, please give us your feedback. You may email us at info@reefnook.com.
